Casper

Casper, the beloved mattress brand that revolutionized shipping a mattress directly to your door was born at Red Antler. We produced several generations of subway campaigns including the Where’s Waldo-eque puzzles that provided an escape for the daily subway commuter into the world of Casper.

With immersive landscapes that invited the viewer to “Find More Hours In The Day” (count the clocks), and “Find Pie In the Sky” (count the pies), etc. every ride provided more and more opportunity to be delighted.

 

OOH
Subway
Online Video
Social

 

6U6A8559.jpg
 
6U6A8539.jpg
 
Screen Shot 2021-03-04 at 4.43.01 PM.png
 
_Edit - 6U6A8549.jpg
Platform.gif
 
Longs.gif
 
Shorts.gif
 

 

 
 
Instagram-100Nightspost_v2.jpg
InstagramStory_6seconds.gif
Instagram-100Nightspost.jpg
 
 
Screen+Shot+2021-03-04+at+5.03.36+PM.jpg
 
 
1517752721.gif
 
 
Screen Shot 2021-03-04 at 10.21.51 AM.png
Screen Shot 2021-03-04 at 10.21.30 AM.png
Screen Shot 2021-03-04 at 10.21.08 AM.png
 

Agency Red Antler
CCO Simon Endres
Art Director Elisa Werbler
Illustration Tomi Um

Previous
Previous

Then I Met You